Effingham Daily News, Effingham, IL

Local News

May 7, 2013

Countywide transit systems chooses logo

When Tiffany Burgess was a student at Altamont High School in the mid- to late-1990s, she took art classes.

“I think art is fun, and I like being creative,” Burgess said.

The Sullivan resident derived some tangible benefit from that creativity when her entry was selected as the official logo for Central Illinois Public Transit. Burgess stopped by the CIPT office in Effingham Monday to pick up her prize — a year pass on CIPT vehicles.

The winning entry is highlighted by a red arrow pointing right. Inside the arrow is a graphic design of a bus. Also included in the logo is “Effingham County Public Transit” and the program’s slogan, “Get on the Bus and Ride With Us.”

Burgess said the red arrow was a shout-out to Effingham High School. Red is one of the EHS colors. She added that she strove for a modern look in her logo design.

“I wanted something modern and up-to-date,” she said.

Burgess originally trained to be a hairdresser at the Dorothy Chrysler School of Beauty Culture in Effingham after her 1998 graduation from AHS. While she stil styles hair part time, she has spent the last three years as the media coordinator at New Life Church in Sullivan.

CIPS Program Director Kristie Warfel said Burgess’ design stood out because it was so easy to read.

“The font and style she used was just easier to read than the other entries,” Warfel said.

Warfel said the logo will be placed on CIPT vehicles, as well as a publicity brochure being prepared. An open house is planned in the near future to provide the system with an official sendoff, even though the system is already up and running.

Bill Grimes can be reached at 217-347-7151, ext. 132, or bill.grimes@effinghamdailynews.com.

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