Effingham Daily News, Effingham, IL

Local News

February 2, 2013

Transit system organizers seek logo ideas

EFFINGHAM — Now that the slogan for the Effingham County public transit system is "Get On The Bus and Ride With Us," system organizers are seeking the public's help once again.

This time, the public is being invited to submit ideas of a system logo. Dawn Piper of the Institute for Rural Affairs at Western Illinois University, who has been facilitating organizational meetings for the transit system, said the logo should incorporate the slogan that was chosen at Thursday's meeting of the group's Public Education & Outreach Committee.

"If you can't get the logo with the slogan, you should at least make sure they go together," Piper said.

The logo entry deadline is March 1. Entries may be sent by mail to Project Manager Christina Brishke at 1805 S. Banker St., Effingham IL 62401, or electronically in a JPG or PDF file to cbrishke@cefseoc.org.

The "Get On the Bus..." slogan was chosen Thursday from 19 entries submitted to the public this winter. Contest winner Connie Zerrusen of Effingham will receive $15 gift cards from both Central Illinois Public Transit and Rides Mass Transit.

Other slogan ideas included "Going Your Way," "Transporting You, It's What We Do" and "Reach Your Destination Without The Frustration."

Also Thursday, the committee discussed a potential social media presence for the system. Piper said a number of systems in the state have used Facebook pages to their advantage.

"You can use it to introduce your drivers, or to show how safe the system is," Piper said.

Bill Jung of Rides Mass Transit said his organization had a Facebook page. But Jung warned that someone would have to monitor the page regularly to keep unseemly comments off the page.

Jean Bohnhoff of the Effingham Senior Center said most people making Facebook comments to a business behave themselves.

"People are usually pretty professional in comments on a Facebook page for a business," Bohnhoff said. "They would be more likely to use private messaging to make a specific point."

The committee's next meeting is set for 10:30 a.m. March 11 on the third floor of the Effingham County Office Building.

Bill Grimes can be reached at 217-347-7151, ext. 132, or at bill.grimes@effinghamdailynews.com.

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